# GEO and AEO: getting cited by ChatGPT and Perplexity

How AI search engines choose their sources, and what you can practically do to appear: structure, entities, citations, and measurable evidence.

Published on 2026-04-22

Source: https://pharelia.com/en/resources/geo-aeo-essentiel

AI search engines do not rank like Google. They select a few sources, synthesize them, and cite them when they are structured for it. Traditional SEO helps, but is not enough.

Three dominant signals: factual clarity, third-party authority, and data structure. A sourced page answering a precise question with FAQ or HowTo schema is significantly more citable.

Measure what GSC does not show. We track target queries in the main AI search engines, citation position, and context. It is imperfect, but provides direction.